There is ecommerce, and then there is responsive ecommerce. With the power of smartphones fully unleashed on the planet, having an ecommerce site today can be a complicated affair. It used to be that ensuring your website worked across multiple browsers was enough, but those days are now long gone.
Today an ecommerce site needs to operate across a very wide and increasing range of platforms and brands, as well as browsers. Because most of us now access the Internet on mobiles, even Google now will downgrade the rankings of websites which are not properly mobile-friendly. So if you still have an ecommerce site that is not mobile friendly and fully responsive to the myriad of mobile platforms out there, now is the time to act. Otherwise, you can be sure your site will eventually be left behind.
If your website needs to be converted to mobile-friendly or responsive display, contact us first so we can assess it. Interestingly, not all ecommerce websites are the same, and depending on your products, target audience and sector, there are different ways of approaching conversion. For example, if your website is pure retail in a B2C market, it will be certain that it needs to be fully responsive, with a great deal of attention paid to the mobile experience (perhaps even more than to the desktop version).
It will need to be smooth, provide a great logical and easy to use display of all the main features, including search, category listing pages, product detail pages, and then all the way through to checkout and payment. If on the other hand you are primarily selling to trade, who have to log in to the website, and almost all of which are using their office PCs, then far less attention and investment may be needed in a responsive or mobile conversion.
Either way, we can ensure your ecommerce website is either converted, or given an entirely new design, which will make the most of the mobile experience demanded by your customer base. We are a very experienced ecommerce provider, certainly one of the most experienced in our region in the UK, so you can have confidence your converted or new site will do the job on all platforms. We developed our first ecommerce website back in 1998, and today manage a large number, including several sector leaders, whom we helped get there, so you won't be sorry you've chosen us.
To find out more, as well as likely costs, please contact us for a free review on 01604-638421.